Do you sit there staring at Facebook wondering what to write to your business page followers? Maybe you love Instagram but have no idea how to get the ball rolling. Whichever platform you are using for your social media marketing, here are my top 50 ideas for ways to promote your business on social media.

1. A poll for your followers, questions could be about your business industry or even little fun polls to keep the mood light
2. Meet the team – photos of your team and a little bio
3. A video promo for one of your products or services
4. Content that your customers have created (related to your business) and sent to you
5. Case studies from customers
6. A link to your newest blog post
7. Use one social profile to promote another (for example on your Facebook page promote your Instagram account and vice versa)
8. Company accomplishments and milestones
9. A link to an older blog post – rework/reshare – add value to your old blog content
10. An infographic related to your business
11. Valuable information from other influencers in your experience area
12. A tutorial video on a common problem
13. A tip or trick that will solve a simple challenge
14. Inspirational quotes and motivational memes
15. Funny but appropriate (you know what I mean….) memes and jokes
16. Information about upcoming events
17. Giveaways or competitions
18. Customer reviews and testimonials
19. Q&A posts, get your followers to ask you a question
20. Historical info related to your business (throwback photos, etc.)
21. Behind The Scene posts, how you work, what happens behind the scenes
22. Industry related news
23. This or That questions
24. Holiday-related posts
25. An answer to a commonly asked question that is often asked by your customers
26. Links to free resources
27. Job listings
28. Hiring announcements and new team members
29. Live videos, tour around your workplace, even little ‘hello, how are you?’ videos work well
30. Links to promote email signups of your newsletters
31. Inviting your customers to test a new product or service
32. Asking for customer feedback
33. Product or service demonstrations
34. An industry-related statistic
35. Promotion of a partner business
36. A comment on a trending topic
37. Links to valuable tools of the trade
38. A day in the life post (CEO, Community Manager etc.)
39. Favourite product recommendations
40. Links to sales and specials
41. Photos from recent company events
42. Thank your followers for following
43. Expert insights into a topic and how your company would do it
44. A weekly roundup of helpful resources you’ve found
45. A sneak peek at something that’s coming up
46. An industry-related prediction, why not start a new trend?
47. A creative use for one of your products
48. General lifestyle – on a day off, why not share what book you are currently reading? Film you have just watched, food you have eaten etc
49. Themed posts – Hashtag themes are popular such as #MondayMotivation #ThematicThursday #WednesdayWisdom #FreebieFriday etc
50. Promote your products and services – why is this last? Because this should be done as standard, so, don’t forget to sell yourself and your business, promote, promote, promote! But do everything else as well, mix it up!

I hope this helps give you some ideas and if you are stuck, why not chat to me about social media coaching or I can even do it all for you 😉